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- Jeremy Michalski, OCC, Seattle, WA

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- Dennis Andres, Morris Center for Performing Arts, South Bend, IN

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- Curtis McCrary, Manager, Rialto Theatre

Tempe Center for the Arts Announces Arizona-based TicketForce as Ticketing Service Provider

Mesa, Arizona - January 2007 - City of Tempe awards TicketForce Ticketing Services Contract for Tempe Center for the Arts to open in 2007. TicketForce, with corporate headquarters in Mesa, Arizona, was awarded a multi-year renewable contract for ticketing services for the new Tempe Center for the Arts (TCA). The award was made in July of 2006, as a result of a city-issued Request for Proposal from January of 2006. The City of Tempe is preparing to open its state-of-the-art facility with a 600-seat auditorium, a 200-seat studio, and an art gallery in the Fall of 2007. TicketForce's ASP-based solution was selected among finalists Ticketmaster and Audience View.

The City of Tempe selected TicketForce's Private Label ticketing solution which offers them more administrative controls than a ticketing agency, without the additional costs and risks associated with hosting the software and database internally. They will benefit from remote business-class web and database hosting, offering them total freedom to access the software from any location, without licensing fees and costly maintenance and redundancy of the ticketing software and public web site. Cheryl Dana, Business Analyst for the City of Tempe, says, "We already have a number of servers for other programs to maintain; it´s a great relief to not have the additional load of the ticketing solution in-house. I´m pleased the City has made the move to an ASP solution."

Some cities have been reluctant to utilize a system where the hosting is not done in-house. However, with the increased risks of hackers and the potential for heavy traffic to take a site down altogether, the security and stability of TicketForce's business-class hosting is becoming a viable option, even for city-owned venues. "Matched with powerful administrative controls and all points of sale utilizing a designated merchant account, we are seeing a swing for municipalities to begin to make the move towards an ASP ticketing solution – truly giving them the best of both worlds, " says Lynne Smith, of TicketForce. "The City of Tempe is known for being progressive- as the TCA itself demonstrates- so this choice is no surprise to us."

TCA will be home to Actors´ Renaissance Theater, A Ludwig Dance, Arizona Academy of the Performing Arts, Childsplay, Desert Dance Theater, Tempe Community Chorus, Tempe Little Theatre and the Tempe Symphony Orchestra, which along with other productions will yield ticket sales of 100,000 during its first year of operation.

Learn more about the facility at www.tempe.gov/TCA. To get more information about TicketForce, go to www.ticketforce.com/solutions.

Contact:
Lynne Smith, TicketForce
Phone (480) 726-3581
Fax (480) 840-0459
835 W Warner Road
Suite 101, #421
Gilbert, AZ 85233

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